Posts Tagged ‘communicating’


My dad has a saying, “If you can’t dazzle ’em with brilliance, baffle them with [a compound word starting with “bull”]. While I don’t necessarily concur with all of that, I have heard many speakers who seemed to be trying to dazzle the audience with their brilliance and have left me feeling like Dad might be right. At the very least, I had no idea what they were saying and as such, by my judgment, they failed. The purpose of communication is to be understood, period.

Take my experience this week. I’m ministering to adults with developmental disabilities. This is a tough balance to strike. They aren’t kids, they are adults, so making it “kiddy” will not work. These folks are worthy of my respect and of my very best. The key is to present the information in a way they understand. After all, I am bringing them the most important message of all, the Gospel. These folks don’t need to know how smart I am. They don’t need to be dazzled, they need to hear the truth, the simple truth, in a way that they can understand, a way that honors God and them. I owe them that. I owe God that.

You owe your audience the same thing. An audience is a privilege. Not everybody gets one. Make sure you honor yours by giving them what God has given you in a way that they understand. That usually means it’s best to lead with the simple truth.

After all that’s what everyone needs to know and understand.